The Department of Food Marketing in the Haub School of Business offers an internationally recognized food marketing degree program at both the graduate and undergraduate level. The department is one of the largest majors in the university and provides students job placement with manufacturers such as General Mills and PepsiCo, retailers such as Wegmans and Wal-Mart, and suppliers such as AC Nielsen, and IRI, as well as various advertising and consulting agencies. Our graduates pursue entry level marketing, analyst and sales positions and are fast-tracked to the executive level.

A unique aspect of the Food Marketing department is that most of the faculty have worked full time in the food industry and have practical first-hand experience of the industry in which they teach. Students study important issues from faculty who inform and influence the industry and public policy sectors regarding leading food issues.

The department, with the support of the Academy of Food Marketing, developed and maintains strong industry ties which assist the placement of graduating seniors, recruiting of incoming freshmen, advising of students, program promotion, and scholarships. The major’s own specialty library, the Campbell Library, is one of the largest depositories of food industry information in the world.

Outstanding students are given the opportunity to travel around the US to major food conferences in places like Chicago, Las Vegas, and San Diego. The program also offers service learning opportunities, international study tours and an active student run organization. A five year co-op program exists and provides exceptional employment opportunities and an economical approach to students' education.

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Submissions from 2018

Mother Natural: Motivations and Associations for Consuming Natural Foods, Emily Moscato

Submissions from 2017

Proximity of Snacks to Beverages Increases Food Consumption in the Workplace: A Field Study, Ernest Baskin

Mavens’ Price and Non-Price On-Pack Extrinsic Cue Search Behaviours: Implications for Store Brands, Richard George

Effect of Perceptual Differences on Consumer Purchase Intention of Natural Functional Food, John L. Stanton

Submissions from 2016

Trends in the Home Meal Replacement Market, Ernest Baskin

Simulated Attention-Tracking Methodologies: An Examination of Measurement Efficacy, Mark Lang

The Squander Sequence: Understanding Food Waste at Each Stage of the Consumer Decision-Making Process, Emily Moscato

Global Supply Chain: The Consolidators’ Role, John L. Stanton

The Squander Sequence: Understanding Food Waste at Each Stage of the Consumer Decision-Making Process, Sara Williamson

Submissions from 2015

Assessing the US Market Economics for a Cultured Flounder, Paralichthys sp., Industry, Ferdinand F. Wirth

Submissions from 2013

Transformative Photography: Evaluation And Best Practices For Eliciting Social And Policy Changes, Emily Moscato

Submissions from 2012

Conversion of Local Winery Awareness: An Exploratory Study in Visitor vs. Non-Visitor Attitude and Perception, Nancy M. Childs

In-Store Marketing to Children: US Food Retailer Practices Abating Childhood Obesity, Nancy M. Childs

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Collaboration Works! IFDA Peck Fellowship Year 3 Report on Distributor / Manufacturer Collaboration Pilot Results, Richard J. George

Store Deal Prone Shoppers: Motivators and Implications for the Supply Chain in a Distressed Market, Richard J. George

Store Deal Prone Shoppers: Motivators And Implications For The Supply Chain In A Distressed Market, Richard J. George

Emerging Spatial Dependencies within U.S. Organic Supply Chains, Neal H. Hooker

Do Small Format Supermarkets Improve the Shopping Experience?: Field Study Assessment of Two Alternative U.S. Strategies, Mark Lang

The Role of Hedonistic and Emotional Response in Food Shopping, Mark F. Lang

Defining Bar Food Consumption Patterns In United States Chain Restaurants, John L. Stanton

Self-Reported Nutritional Knowledge and the Acceptance of Health-Related Food Benefit Claims, John L. Stanton

Who Are The Locavores?, John L. Stanton

Submissions from 2011

Childhood Obesity: US Food Retailer In-Store Marketing Activities Directed to Children, Nancy M. Childs

Functional Foods: Consumer Attitudes, Perceptions, and Behaviors in a Growing Market, Nancy M. Childs

Marketing Local Wines and Wineries: Increasing Conversion of Winery Awareness to Winery Visits, Nancy M. Childs

Shifting Food Policies, Nancy M. Childs

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Mature Millennials v Mature Baby Boomers: Foodservice Attitudes and Behaviors - Similarities, Differences, Opportunities [IFDA Peck Fellowship Report Year 2], Richard J. George

Organic and Conventional Milk Purchase Behaviors In Central Ohio, Neal H. Hooker

Increasing Access to Affordable Healthy Food: The Case for Not-For-Profits as a Change Agent, Martin S. Meloche

Macroeconomic Determinants of Private Label Penetration, Martin S. Meloche

Macroeconomic Determinants Of Private Label Penetration, John L. Stanton

Submissions from 2010

Claims, Consumers and Communication, Nancy M. Childs

Looking Ahead: Trends in Healthy and Better-for-you Foods, Nancy M. Childs

Looking Ahead: Trends in Healthy and Better-for-you Foods, Nancy M. Childs

Menu-Labeling in the Away From Home Environment: Interdisciplinary Research Summary, Nancy M. Childs

Brand Strategy, Richard J. George

Catch the Next Wave, Richard J. George

Catch the Next Wave, Richard J. George

Catch the Next Wave, Richard J. George

Catch the Next Wave, Richard J. George

Catch the Next Wave, Richard J. George

Customer Service: The Secret Weapon to Fight Walmart, Richard J. George

Effective Events and Advertising, Richard J. George

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Perspectives on the Distributor-Manufacturer Relationship: How We Got Here and How to Move Forward Together. Peck Fellowship Year 1 - 2010 Report, Richard J. George

Perspectives on the Distributor-Manufacturer Relationship: How We Got Here and How We Move Forward Together, Richard J. George

Understanding the Mature Millennials, Richard J. George

The Role of Hedonistic and Emotional Response in Food Shopping, Mark F. Lang

Consumer Privacy Program Implementation Guide, John L. Stanton

Precision Target Marketing, John L. Stanton

Submissions from 2009

Comparing Nutrition Icon Usefulness of Consumer Groups With Self-Identified Health Concerns, Nancy M. Childs

Fat Free to Free Range: Better Food Choices or Tower of Babel, Nancy M. Childs

Fish: Friend or Foe? Food Policy and Subpopulation Warnings for Consumers, Nancy M. Childs

The Future Employee: Understand the Leaders of Tomorrow and What Motivates Them, Nancy M. Childs

Truth in Food Labeling, Nancy M. Childs

US Paradoxes in Food Policy and Food Politics, Nancy M. Childs

Wine Consumer Interest and Attitudes Towards PA Wines and Wineries, Nancy M. Childs

Store Brand Quality and Retailer's Product Line Design, Hwan Chung

Customer Service, Richard J. George

School Day Eating Habits Of Inner-City, African American Adolescents, Richard J. George

Success Leaves Clues, Richard J. George

Winning Customer Rules, Richard J. George

Winning Marketing Strategy: The Rules, Richard J. George

Precision Targeted Marketing, Mark F. Lang

A Comparison of Distilled Spirit Consumption Patterns in The United Kingdom and The United States: A Syndicated Data Approach, Martin S. Meloche

A Comparison of Distilled Spirit Consumption Patterns in The United Kingdom and the United States: A Syndicated Data Approach, John L. Stanton

Winning Marketing Strategy: The Rules, John L. Stanton

Submissions from 2008

Can a Healthy Food Industry Co-Exist with a Healthy America?, Nancy M. Childs

Comparing Nutrition Icons on RTE Cereal Packaging: Awareness, Helpfulness and Clarity, Nancy M. Childs

Consumer Perceptions of Graded, Graphic and Text Label Presentations for Qualified Health Claims, Nancy M. Childs

Fact Based Labeling Research: Pre-Wave Findings, Nancy M. Childs

Food Labeling Research Focus Groups: Importance and Meaning of rBSt Milk Labels to Pennsylvania Consumers, Nancy M. Childs

Looking Ahead: Chain Drug Store and Nutraceutical Trends, Nancy M. Childs

Mercury Warning Disclosure Efficacy on Consumer Beliefs and Purchase Intentions of Fish, Nancy M. Childs

Racial Stereotypes In Children's Television Commercials, Nancy M. Childs

Reception of Nutrition Icons on Food Packaging, Nancy M. Childs

Reception of Nutrition Icons on Food Packaging: Preliminary Examination of Fact Based Versus Positive Approval Nutrition Icons, Nancy M. Childs

Review of Food Policy and Consumer Issues of Mercury in Fish, Nancy M. Childs

Adolescents' Food Attitudes and Behaviors During The School Day: Implications For Food Marketers, Richard J. George

Critical Trends Shaping Tomorrow's Food Industry, Richard J. George

Delightful Customer Service, Richard J. George

Effective Events and Advertising, Richard J. George

Effective Events and Advertising, Richard J. George

Independent Retailers: Community Wellness Champions, Richard J. George

Marketing Strategy: Out Think versus Out Spend the Competition, Richard J. George

The Food Industry and the Marketing of Wellness, Richard J. George

The Future of Food Wholesaling, Richard J. George

Analyzing the Social Costs of Food Safety Failures, Neal H. Hooker

An Extensive R&D View into Developing Functions, Neal H. Hooker

Comparison of the Rheological Properties of Organic and Conventional Corn Starches, Neal H. Hooker

Complex Food Labels--The Move from Binary to Scale Messages, Neal H. Hooker

Dissecting Qualified Health Claims: Evidence From Experimental Studies, Neal H. Hooker

Examining Stock Price Reactions to Pet Food Recalls, Neal H. Hooker

Food Product Innovation: First-Mover Strategy as a Real Option, Neal H. Hooker

How Can Marketing and Economic Research Aid in Developing Functional Foods?, Neal H. Hooker

How Mandatory Transfat Labeling is Causing Changes in your Food, Neal H. Hooker

Innovation in Food Products: First-Mover Strategy and Entrophy Metrics, Neal H. Hooker

Innovation In Food Products: First-Mover Strategy And Entropy Metrics, Neal H. Hooker

Organic Foods, Policy, Marketing and Science Combined, Neal H. Hooker

Perceptions and Beliefs about Weed Management: Perspectives of Ohio Grain and Produce Farmers, Neal H. Hooker

The Attitudes, Beliefs and Preferences of Scientists about Weeds and Weed Management, Neal H. Hooker