The Department of Food Marketing in the Haub School of Business offers an internationally recognized food marketing degree program at both the graduate and undergraduate level. The department is one of the largest majors in the university and provides students job placement with manufacturers such as General Mills and PepsiCo, retailers such as Wegmans and Wal-Mart, and suppliers such as AC Nielsen, and IRI, as well as various advertising and consulting agencies. Our graduates pursue entry level marketing, analyst and sales positions and are fast-tracked to the executive level.

A unique aspect of the Food Marketing department is that most of the faculty have worked full time in the food industry and have practical first-hand experience of the industry in which they teach. Students study important issues from faculty who inform and influence the industry and public policy sectors regarding leading food issues.

The department, with the support of the Academy of Food Marketing, developed and maintains strong industry ties which assist the placement of graduating seniors, recruiting of incoming freshmen, advising of students, program promotion, and scholarships. The major’s own specialty library, the Campbell Library, is one of the largest depositories of food industry information in the world.

Outstanding students are given the opportunity to travel around the US to major food conferences in places like Chicago, Las Vegas, and San Diego. The program also offers service learning opportunities, international study tours and an active student run organization. A five year co-op program exists and provides exceptional employment opportunities and an economical approach to students' education.

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Submissions from 2002

Critical Trends Shaping Tomorrow's Food Industry, Richard J. George

Critical Trends Shaping Tomorrow's Food Industry, Richard J. George

Critical Trends Shaping Tomorrow's Food Industry, Richard J. George

Delightful Consumer Service, Richard J. George

Delightful Consumer Service, Richard J. George

Delightful Consumer Service, Richard J. George

Delightful Consumer Service, Richard J. George

Delightful Consumer Service, Richard J. George

Delightful Consumer Service, Richard J. George

Delightful Consumer Service, Richard J. George

Delightful Consumer Service, Richard J. George

Delightful Consumer Service, Richard J. George

Delightful Consumer Service, Richard J. George

Delightful Consumer Service, Richard J. George

Delightful Customer Service, Richard J. George

Everybody is Selling Food, Richard J. George

Everybody is Selling Food, Richard J. George

Everyday is Selling Food, Richard J. George

International Food Marketing Trends, Richard J. George

Leadership, Richard J. George

Leadership, Richard J. George

Marketing Strategy: Out Think versus Out Spend the Competition, Richard J. George

Marketing Strategy: Out Think versus Out Spend the Competition, Richard J. George

Marketing Strategy: Out Think versus Out Spend the Competition, Richard J. George

Running a Supermarket Consumer Focus Group, Richard J. George

Running a Supermarket Focus Group, Richard J. George

Store Brands: Adding Value, Richard J. George

Store Brands: Adding Value, Richard J. George

Store Brands: Adding Value, Richard J. George

Target Marketing and Opportunity Analysis, Richard J. George

Target Marketing and Opportunity Analysis, Richard J. George

Target Marketing and Opportunity Analysis, Richard J. George

Trends in Food Marketing: Implications for Food Banks, Richard J. George

Accountability as a Deterrent to Self-Enhancement, Kenneth Craig Herbst

Affective and Cognitive Aspects of Attraction as a Function of Similarity to Actual Self and Similarity to Ideal Self, Kenneth Craig Herbst

How Does Accountability Reduce Self-Enhancement?: The Role of Self-Focus, Kenneth Craig Herbst

The Role of Identifiability and Evaluation Expectancy in Inhibiting Self-Enhancement: Implications for Academic, Workplace, and Marketplace Settings, Kenneth Craig Herbst

When Good Decisions Have Bad Outcomes: Attenuating the Effect of Regret on Switching Behavior, Kenneth Craig Herbst

When Good Decisions Have Bad Outcomes: Attenuating the Effect of Regret on Switching Behavior, Kenneth Craig Herbst

When Good Decisions Have Bad Outcomes: Attenuating the Effect of Regret on Switching Bhavior, Kenneth Craig Herbst

The Role of Food Safety Systems in Cattle Marketing, Neal H. Hooker

Comprehensive Analysis of the Wholesale Fruit and Vegetable Marketing System In New Jersey, Patrick J. Kirschling

A 'Brand' New Strategy for Promoting the Meat Department, John B. Lord

A 'Brand' New Strategy for Promoting the Meat Department, John B. Lord

Brand Marketing of Agricultural Products, John B. Lord

Brands and Brand Building, John B. Lord

Chapters 2, 3, and 6. Strategic Management: A Cross Functional Approach, John B. Lord

Connecting with the Specialty Food Consumer, John B. Lord

Consolidation in the Food Industry: Issues and Expectations, John B. Lord

Delivering Value to Food Consumers in a Dynamic and Difficult Environment, John B. Lord

Delivering Value to Food Consumers in a Dynamic and Difficult Environment, John B. Lord

Delivering Value to Food Consumers in a Dynamic and Difficult Environment, John B. Lord

Delivering Value to Food Consumers in a Dynamic and Difficult Environment, John B. Lord

New Opportunities in Dairy: Focus on the Changing Consumer, John B. Lord

The U.S. Food Industry: Challenges and Opportunities, John B. Lord

Understanding Consumers and Finding Profitable Opportunities in the Food Industry, John B. Lord

Store Strategies for Private Label, Martin S. Meloche

Strategic Implications of the History of Private Label, Martin S. Meloche

Understanding Retailer Strategies in the US, Martin S. Meloche

Advertising the Message: New Direction in Advertising: Marketing the Retail Store as a Brand, John L. Stanton

Blinded by Paradigms, John L. Stanton

Break Down Barriers to Bigger and Better Ideas, John L. Stanton

Families that Eat Together...A Look at the Emotional Side of Food, John L. Stanton

Get Consumer to Buy More of Your...By Making It Easier to Find and Easier to Use, John L. Stanton

Growth!, John L. Stanton

Here Comes Another Paradigm Breaker, John L. Stanton

Issues of Sales Accountability, John L. Stanton

Learning From Past Mistakes, John L. Stanton

New Directions in Advertising: Marketing the Retail Store as a Brand, John L. Stanton

Nutraceutical Dilemma, John L. Stanton

Refocus on Building Trust, John L. Stanton

Respond to Change Now, John L. Stanton

Running a Supermarket Consumer Focus Group, John L. Stanton

Running a Supermarket Consumer Focus Group, John L. Stanton

Seeking Success, John L. Stanton

Sneak the Message to Consumers, John L. Stanton

Take Care of Yourself and Other Things I Learned from the Enron Scandal, John L. Stanton

Wealth and Rural Credit Among Farmers in Mexico: Is Market Participation Consistent with Targetting?, Julie V. Stanton

Fundmentals of Aquaculture Production, Ferdinand F. Wirth

Marketing Fresh Produce: Introduction to Marketing and Marketing Planning., Ferdinand F. Wirth

Nursery Sales and Economic Impacts of 14 Category I Ornamental Plant Species, Ferdinand F. Wirth

Seafood Restaurant Shrimp Purchasing Behavior and Attitudes Toward Farm-Raised Shrimp, Ferdinand F. Wirth

Seasonal Residents' Impacts on Community Farmers' Market Patronage, Ferdinand F. Wirth

Submissions from 2001

Consumer Perceptions of Energy, ILSI Dialogue Session: Defining Energy for A New Millennium, Nancy M. Childs

Determining Opportunities and Risks for US Exports of Consumer-Oriented Foods to African Regional Markets, Nancy M. Childs

Developing Health Claims: Health Benefits vs. Market Dominance, Nancy M. Childs

Developing Health Claims: Health Benefits vs. Market Dominance, Nancy M. Childs

Do We Need Research Incentives for Health Claims? How Can We Motivate Companies to Back Up Health Claims with Research?, Nancy M. Childs

Examining Consumer Attitudes and Behavior After the Soy Health Claim Introduction, Nancy M. Childs

Examining Consumer Attitudes and Behavior After the Soy Health Claim Introduction, Nancy M. Childs

Expanding Appeal of Healthy Food Products, Nancy M. Childs

From the Editor--Many Facets to the Nutraceutical Genre, Nancy M. Childs

From the Editor--Nutraceuticals at the Millennium, Nancy M. Childs

Functional Foods: A US Perspective--the Impact of Market Dominance on the Pursuit of Health Claims, Nancy M. Childs

Functional Foods: A US Perspective - the Impact of Market Dominance on the Pursuit of Health Claims, Nancy M. Childs

Health Claims and Consumer Behavior in 'Phytoestrogens and Healthy Aging: Gaps in Knowledge. A Workshop Report', Nancy M. Childs

Market Dominance and Future Implications for Private Sector Research Incentives for Functional Foods, Nancy M. Childs

Market Dominance and Future Implications for Private Sector Research Incentives for Functional Foods, Nancy M. Childs

Market Dominance and Health Claim Research Activity, Nancy M. Childs

Market Dominance and Health Claim Research Activity, Nancy M. Childs